I don't believe this has been mentioned yet, but in Season 5 of "House of Cards" (Netflix Original Series), the Gear VR takes center stage. The character using it is a nominee for the President of the United States. He is a soldier who is sampling the Gear VR as a means to help address PTSD.
Aside from the great mainstream advertising of both VR and Oculus, I also like that the product is being used at the highest level of Government under the context of guaranteed funding for software development.
Here's a screenshot from the scene:
Bonus points for the Oculus advertising being so predominant.