New to the forums? Click here to read the "How To" Guide.

Developer? Click here to go to the Developer Forums.

Magic leap a genius and legal scam

inovatorinovator Posts: 2,277 Valuable Player
Magic leap raised over a billion dollars for a product that has been draped in secret for years.now that they are releasing a product they still are secretive. They do a simplistic  demo that was not anywhere as good as their last demo that was prerecorded  (possibly   not real) and when they say they will do a summer release they still are secretive. They won't even tell us the fov. When you release a product u want publicity not secrecy. Here's the answer to great wealth. Come out with a half ass product that is real enough. Have a legit company like at&t  agree to market it. And as CEO you'll never see the inside of a jail cell because the product you came out with was legitimate enough. Absolute genius.
«13

Comments

  • snowdogsnowdog Posts: 7,507 Valuable Player
    Yup. Magic Leap have the office next door to Chris Roberts and the Star Citizen dev team in the Cayman Islands lol :o:D:D:D
    "This you have to understand. There's only one way to hurt a man who's lost everything. Give him back something broken."

    Thomas Covenant, Unbeliever
  • kevinw729kevinw729 Posts: 5,163 Valuable Player
    edited July 2018

    ...
    The stated FoV ends up being larger than that described by Rolling Stone author Brian Crecente in his hands-on with the device. However, Magic Leap's approach from a hardware and software perspective aligns with Crescente's testimonial that Magic Leap was "working on ways to make that less obvious."

    So while the Magic Leap One will surpass the first-generation HoloLens in terms of FoV, it may come up far short of other headsets, such as Meta 2, on the market. Moreover, if Microsoft applies its recent research and patents in its next iteration of HoloLens, Magic Leap will have some catching up to do.
    ...


    https://magic-leap.reality.news/news/magic-leap-one-field-view-specs-finally-uncovered-0186278/

    Oh, and I nearly forgot, the latest darkened room demo:

      



    Though we seem to be a matter of days away from the launch of the Magic Leap One - it is clear that serious damage limitation is underway.

    Hold onto your hats... it-going-to-be-a-bumpy-ride! 

    urdgfqqehbbb.png
    ** Second New Book **
    "The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities"
    https://www.amazon.co.uk/Out-Home-Immersive-Entertainment-Frontier/dp/1472426959
  • kojackkojack Posts: 6,424 Volunteer Moderator
    Shame it can't leave tire tracks on the surfaces, that would require darkening which they can't do. :)
  • kevinw729kevinw729 Posts: 5,163 Valuable Player
    kojack said:
    Shame it can't leave tire tracks on the surfaces, that would require darkening "Skill" which they can't do. :)
    Corrected.
    urdgfqqehbbb.png
    ** Second New Book **
    "The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities"
    https://www.amazon.co.uk/Out-Home-Immersive-Entertainment-Frontier/dp/1472426959
  • kojackkojack Posts: 6,424 Volunteer Moderator
    True. :)


  • kevinw729kevinw729 Posts: 5,163 Valuable Player


    Cat's out of the bag!
    urdgfqqehbbb.png
    ** Second New Book **
    "The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities"
    https://www.amazon.co.uk/Out-Home-Immersive-Entertainment-Frontier/dp/1472426959
  • kzintzikzintzi Posts: 1,068
    Wintermute
    yeah, I saw that the other day.. not surprising they kept it quiet given what they were promising in the beginning.

    I think this comes down to the tech not being quite there yet. given it's early days still give it 10 years and we'll have proper AR :smile:


    Though you are more than slightly incoherent, I agree with you Madam,
    a plum is a terrible thing to do to a nostril.
  • kevinw729kevinw729 Posts: 5,163 Valuable Player
    urdgfqqehbbb.png
    ** Second New Book **
    "The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities"
    https://www.amazon.co.uk/Out-Home-Immersive-Entertainment-Frontier/dp/1472426959
  • LZoltowskiLZoltowski Posts: 6,774 Volunteer Moderator
    kevinw729 said:
    oscars applause GIF
    Core i7-7700k @ 4.9 Ghz | 32 GB DDR4 Corsair Vengeance @ 3000Mhz | 2x 1TB Samsung Evo | 2x 4GB WD Black
    ASUS MAXIMUS IX HERO | MSI AERO GTX 1080 OC @ 2000Mhz | Corsair Carbide Series 400C White (RGB FTW!) 

    Be kind to one another :)
  • LZoltowskiLZoltowski Posts: 6,774 Volunteer Moderator
    Holy cow, $2,500?!

    Requires a White Glove Service?

    The Magic Leap One Creator Edition will only be sold via a service called LiftOff, made in partnership with e-commerce startup Enjoy, started by former Apple retail chief Ron Johnson. The service will personally deliver and set up the device for you in-home, ensuring a perfect fit. That's something we've never really seen before. And yes, this reconfirms that Magic Leap One isn't a product for normal, everyday people yet.


    Core i7-7700k @ 4.9 Ghz | 32 GB DDR4 Corsair Vengeance @ 3000Mhz | 2x 1TB Samsung Evo | 2x 4GB WD Black
    ASUS MAXIMUS IX HERO | MSI AERO GTX 1080 OC @ 2000Mhz | Corsair Carbide Series 400C White (RGB FTW!) 

    Be kind to one another :)
  • Techy111Techy111 Posts: 6,735 Volunteer Moderator
    Like to see them set it up with my kids running around  :D
    A PC with lots of gadgets inside and a thing to see in 3D that you put on your head.

  • MorgrumMorgrum Posts: 1,713 Valuable Player
    For $2500 it better cook my meals, clean my house, and spend snuggle time with me!
    WAAAGH!
  • kojackkojack Posts: 6,424 Volunteer Moderator
    It's cheaper than a hololens ($3000 for dev version, $5000 for commercial version).
    But also seems worse in most ways. It's got a bigger FOV (50 degrees diagonal, Hololens was something like 35-40), but it looks uglier and it has several parts to carry around (glasses and cpu unit are separate).

    Apparently it can't handle occlusion by moving objects other than your hands. If a person walks in front of a hologram, it shows through them. (ML say that occluding by moving objects would take too much processing power for now)

    The "totem" controller is 6dof, but it is camera tracked. There's no obvious markers on it (like win mr) and if it's IR based like Touch then they'd be covered by your hand, there's no sticking out bits like the Touch ring that have better line of sight. I'm guessing they are using IMU data for orientation (like a Go controller), then the optical hand tracking they have for position. .

    It sounds like the software was rather poor at showing off the features. At least one demo has had 5 years of development by a team of 55 people, but it was just a shooting gallery with simpler gameplay than the demo Hololens had 3 years ago.
    I guess the truckloads of cash they got didn't go towards demos.

    My urge to buy a Zed Mini is getting stronger.

  • kojackkojack Posts: 6,424 Volunteer Moderator
    Holy cow, $2,500?!

    Requires a White Glove Service?

    The Magic Leap One Creator Edition will only be sold via a service called LiftOff, made in partnership with e-commerce startup Enjoy, started by former Apple retail chief Ron Johnson. The service will personally deliver and set up the device for you in-home, ensuring a perfect fit. That's something we've never really seen before. And yes, this reconfirms that Magic Leap One isn't a product for normal, everyday people yet.


    I'm guessing the set up required will be the delivery guy turning down your lights so it doesn't look as transparent. :)

  • ZenbaneZenbane Posts: 15,161 Valuable Player
    edited August 2018
    kojack said:


    I saw that on Facebook earlier, and it's easily the best review I've read about Magic Leap so far. Highly recommend that others read it (with some coffee, because it's quite long).

    Some highlights:

    In reality, the dinosaur I see through the Magic Leap One looks genuinely three-dimensional, but pieces start getting cut off when I approach it. When a man walks behind it, I can see him slightly. My headset doesn’t account for relative distance, so it’s impossible for someone to walk in front of the dinosaur, no matter how close they are.

    it’s not the kind of revolutionary (or downright magical) advance that Magic Leap has teased for years.

    The Magic Leap One’s field of view is constantly distracting. Field of view is a huge problem for mixed reality headsets, which can generally just project images into a moderately sized rectangle in front of you, leaving the rest of the world bare. Magic Leap has improved on Microsoft’s HoloLens in this respect — it’s got a 50-degree diagonal field of view, which works out to a rectangle that’s around 45 percent bigger. But it’s not nearly enough to look around the world normally. Moderately sized objects were cut off if I got too close, and full-room scenes appeared only in patches.

    The overall image quality, meanwhile, felt similar to HoloLens. Objects looked three-dimensional, but ethereal. Edges glowed slightly, text was a little fuzzy, and some objects appeared slightly transparent. Tracking was generally good, but objects occasionally shifted or jittered. A few times, animated objects seized up altogether, which might have been an issue with tracking

    my Magic Leap One app demos kept highlighting the weaknesses of its technology. I could imagine replacing my television with a virtual screen, but not one that clips in half when I’m not staring straight at it.

    he apps also generally just weren’t very novel or interesting. Most were modest riffs on existing HoloLens or phone-based mixed reality experiences, like a generic toybox of 3D props or a Wayfair webapp for visualizing furniture in a room. I didn’t see the ambitious-sounding projects that Rolling Stone described in a glowing profile last year — like a full-fledged narrative sci-fi scene, a virtual comic book, a theme park experience, and a hyper-realistic virtual woman.

    So unless Magic Leap is deliberately holding any big projects for a consumer release, I’m not sure what its internal studios and partners have been doing with several years and virtually unlimited funding


    Mixed Reality images:




    Are you a fan of the Myst games? Check out my Mod at http://www.mystrock.com/
    Catch me on Twitter: twitter.com/zenbane
  • pyroth309pyroth309 Posts: 1,675 Valuable Player
    snowdog said:
    Yup. Magic Leap have the office next door to Chris Roberts and the Star Citizen dev team in the Cayman Islands lol :o:D:D:D
    Not to stray off target, but I'm wondering how CIG hasn't gone belly up yet. They have a staff of 475 people and only raised 180 million.... Roberts has quite the money stretcher to keep so many people on the payroll this long. 
  • kevinw729kevinw729 Posts: 5,163 Valuable Player
    The questions have finally started to be asked about the ML hypetrain now the "cat is out of the bag" regarding the hardware performance and quality of demos. In particular, the limited field of view, and the way that ML dances round answering questions on the actual performance - all showing a level of arrogance and concern on being "found out" before their next board review.

    To be frank, if this had been launched in 2016 - then they would have deserved a pat on the back and the start of a interesting dialouge towards greater development.

    To launch this now, with Hololens 2 and a slew of other AR systems about to hit the streets with lower prices, better performance and a more effective FOV, speaks of a management team that has been mired in incompetence, arrogance and a level of denial through legal obfuscation that will see many investment groups questioning what they signed up for.

    Why Disney has not included the Star Wars demo in the mix speaks volumes, as does the actual quality of the laser-gun demo that the ML execs claimed was being used in real time for one of the later demo videos - the wheels are more than wobbling on the ML wagon - but can their deep pockets keep them in the game as a wannabe no matter the level of haters criticism? 




    urdgfqqehbbb.png
    ** Second New Book **
    "The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities"
    https://www.amazon.co.uk/Out-Home-Immersive-Entertainment-Frontier/dp/1472426959
  • kevinw729kevinw729 Posts: 5,163 Valuable Player
    I think this article best illustrates my concern for the exec team behind this fiasco:

    urdgfqqehbbb.png
    ** Second New Book **
    "The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities"
    https://www.amazon.co.uk/Out-Home-Immersive-Entertainment-Frontier/dp/1472426959
  • kevinw729kevinw729 Posts: 5,163 Valuable Player
    urdgfqqehbbb.png
    ** Second New Book **
    "The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities"
    https://www.amazon.co.uk/Out-Home-Immersive-Entertainment-Frontier/dp/1472426959
  • kojackkojack Posts: 6,424 Volunteer Moderator
    Hehe, so much of that video is dark AR over the top of bright environment. Just look at the hole the robot falls through, a black hole rendered on a white roof. Completely impossible using any additive light AR headset.

    I wonder if they actually had plans for fixing that (such as backing LCD layer to black out pixels) and had to give up, or did they not think about how these things work until after the trailers were made? Or did the people who made the trailers not understand the tech and ML just ran with it because it looked cool?

    I guess we'll never know.

  • Hiro_Protag0nistHiro_Protag0nist Posts: 4,979 Valuable Player
    Well, it's cheaper, much larger FOV (allegedly), and hopefully overall it's better in other areas.  

    It's a slow move forward.  We'll know more over the next few months, when people who own one start talking about it.

    They'll probably sell quite well to industry.

    AR is so far behind VR when it comes to home-use.
  • kevinw729kevinw729 Posts: 5,163 Valuable Player
    edited August 2018
    Yeah, it was a cool video - but it was when the CEO goes on to social media to claim that this is real and not rendered and that they are playing this in the office - it got worst as when the previous marketing exec left he revealed the agency they used to create the demo and it was proven to be 100% fake! Well the exodus begins - leaving the rest of use to clean the pieces up.

    Update: Wired article:

    urdgfqqehbbb.png
    ** Second New Book **
    "The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities"
    https://www.amazon.co.uk/Out-Home-Immersive-Entertainment-Frontier/dp/1472426959
  • kevinw729kevinw729 Posts: 5,163 Valuable Player
    This is a really great video that addresses the issues from the perspective of someone who wanted to like the platform:




    urdgfqqehbbb.png
    ** Second New Book **
    "The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities"
    https://www.amazon.co.uk/Out-Home-Immersive-Entertainment-Frontier/dp/1472426959
  • Techy111Techy111 Posts: 6,735 Volunteer Moderator
    Another review 


    A PC with lots of gadgets inside and a thing to see in 3D that you put on your head.

  • inovatorinovator Posts: 2,277 Valuable Player
    For every 100 million invested the ceo probably pockets millions. This thing all a bunch of crap.
  • kevinw729kevinw729 Posts: 5,163 Valuable Player
    They just revealed they want to get more investors!
    urdgfqqehbbb.png
    ** Second New Book **
    "The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities"
    https://www.amazon.co.uk/Out-Home-Immersive-Entertainment-Frontier/dp/1472426959
  • LZoltowskiLZoltowski Posts: 6,774 Volunteer Moderator
    kevinw729 said:
    They just revealed they want to get more investors!
    According to crunchbase, they have had 2.3 BILLION investment since 2014 ...... 2 .4 ......... BILLION ....... 

    48,000 staff being paid $100,000 a year for 5 years is 2.4 billion. Think about that.
    Core i7-7700k @ 4.9 Ghz | 32 GB DDR4 Corsair Vengeance @ 3000Mhz | 2x 1TB Samsung Evo | 2x 4GB WD Black
    ASUS MAXIMUS IX HERO | MSI AERO GTX 1080 OC @ 2000Mhz | Corsair Carbide Series 400C White (RGB FTW!) 

    Be kind to one another :)
  • kevinw729kevinw729 Posts: 5,163 Valuable Player
    Flying first class everywhere, special offices in NY, FL, LA and EU - along with a flexible pool of "consultants" and some interesting payouts for unusual sackings - and yes they have burnt through a lot of cash. Just the issue is - are they worth more investment now the cat is out of the bag that their tech is only comparable to three year old Hololens tech!
    urdgfqqehbbb.png
    ** Second New Book **
    "The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities"
    https://www.amazon.co.uk/Out-Home-Immersive-Entertainment-Frontier/dp/1472426959
  • inovatorinovator Posts: 2,277 Valuable Player
    That's the genius of this scam  it's good enough not to be criminal. I wish I thought of this. Those major companies keep getting sucked in. What a bunch of dummies.

Sign In or Register to comment.